Our steadfast commitment to sustainability is encapsulated by our focus on Wood, Water and What Lies Ahead. Philanthropic donations that give back to our natural resources of Wood & Water via the White Oak Initiative and whatever else may lie ahead that is critical to creating a more sustainable beverage industry. Supporters of these initiatives are proudly featured below to represent their ongoing commitment for these initiatives. Get involved today by supporting these notable establishments for change!
WOOD & WATER
These forward-thinking bars & restaurants have made the commitment to serve Town Branch® at their establishment in support of Wood & Water via the White Oak Initiative. We proudly feature these partners below with our commitment to donate a % of proceeds back to the preservation of American White Oak.
WHAT LIES AHEAD
The “What Lies Ahead” pillar of our sustainability platform celebrates the meaningful moments when our team and company make a positive environmental impact on the world around us. This initiative continues to evolve and grow — limited only by our imagination. Here are some of the achievements we’ve reached so far at Town Branch®.
UPCYCLED BARRELS
Every barrel at Town Branch gets internally upcycled to make make our Kentucky Bourbon Barrel-Aged Beers. Annually Town Branch Bourbon® will upcycle 1,000+ bourbon barrels to make our beers. Additionally, we will purchase and upcycle an additional 10,000+ bourbon barrels from other distilleries on the Kentucky Bourbon Trail® to ensure the lifecycle of each oak tree lives well beyond just a single use to make bourbon. To date our distillery has upcycled over 150,000+ Kentucky bourbon barrels in an effort to protect white oak.
PLANT A TREE FOR PLD
Our late founder, Dr. Pearse Lyons, was often quoted as saying, “The legacy I would like to leave is that we made a difference.” In that spirit, all Lyons family businesses celebrate Dr. Pearse Lyons ‘Make a Difference Day’ each year in August. In honor of that tradition, on August 2, 2024, our team planted a symbolic oak tree at Town Branch Distillery®. The average American white oak lives 300–400 years, with many reaching well over 600 years — a fitting tribute to a legacy built to last for generations still to come.
A LIFE OF THE BARREL STORY
Once upon a time, an ex-Town Branch Bourbon® barrel embarked on a journey from Kentucky to Michigan, where it was entrusted with aging pure Michigan maple syrup. After the syrup matured to perfection and was decanted, the barrel returned home to Lexington, Kentucky — this time to age a bold, rich Imperial Stout for eighteen months. When its work in brewing was complete, the barrel felt a calling to return to its roots once more. It made its way back to Town Branch®, where it finished aging a 7+ year-old bourbon, ultimately creating our celebrated Town Branch® Maple Barrel Stout Finished Bourbon. A single barrel, four exceptional journeys and one purpose – The Life of the Barrel.
